Simple approach to creating work and presenting for best results:
- define requirements.
- identify problems.
- who are you talking to?
- where/how do they exist and inhabit the world?
- how do they speak/ communicate?
- can you 'see' them as actual people? Imagine talking to them in their language.
- what do they need to know?
- answer the brief/ why is this the correct set of outcomes?
- how - rationalise and be positive with your solution, review over presentation work.
- never show the work upfront.
- start any presentation putting your client/ viewer in a comfortable place - welcome/ small talk.
- explain the requirement you identified.
- tell them what they will see and why.
- RATIONALE.
Thursday, 7 December 2017
Friday, 1 December 2017
OUGD502 - Sarah Heal Talk
Studied BA (Hons) Graphic Design at LCA between 2012 - 2015.
Currently works as a theme park designer at WrenHouse Design.
Theme park designer:
- logos and branding.
- illustration.
- concept art.
- stage designs.
- graphic props.
1. Geekin' Out:
We are all passionate about something - incorporate this into your work/be inspired by it.
2. Making it Happen:
Experience and research.
Feedback - always worth asking.
Quarry Fold Studios, Sweden (theme park) - Sarah designed signage/logos, etc.
3. The Importance of Networking:
WrenHouse Design - worked freelance remotely first as a trial/ self-calibrated J-1Visa Program.
4. Love Yourself:
Take breaks from work - not good for yourself or creative process if you do not.
Remember you do not have to be good at everything/ compare only to your future and past self.
Not keeping things just on-screen is important in any design process.
Network - ask people about themselves/ their processes.
Currently works as a theme park designer at WrenHouse Design.
Theme park designer:
- logos and branding.
- illustration.
- concept art.
- stage designs.
- graphic props.
(For attractions and experiences within theme parks, water parks, hotels, exhibitions and museums). |
1. Geekin' Out:
We are all passionate about something - incorporate this into your work/be inspired by it.
2. Making it Happen:
Experience and research.
Feedback - always worth asking.
Quarry Fold Studios, Sweden (theme park) - Sarah designed signage/logos, etc.
3. The Importance of Networking:
WrenHouse Design - worked freelance remotely first as a trial/ self-calibrated J-1Visa Program.
4. Love Yourself:
Take breaks from work - not good for yourself or creative process if you do not.
Remember you do not have to be good at everything/ compare only to your future and past self.
Not keeping things just on-screen is important in any design process.
Network - ask people about themselves/ their processes.
Subscribe to:
Posts (Atom)