6B2 - Undertake research to identify and evaluate their personal and professional skills and the career or progression opportunities available to them.
Eva Cremers: Intern at Man vs Machine:
Eva initially began studying international business, however changed specialism and decided to instead pursue her creativity and started studying at the Art Academy Minerva, Groningen. Her degree stretched over 4 years, in which one year she had to spend doing an internship which she spent at an agency called Snask for 5 months. In order to increase her chances of getting a placement, she found out that when someone gets accepted, the team send them a congratulations letter and video, so Eva decided to turn this around the other way. Based on their logo and branding which was all pink, she sent them a neon pink parcel full of random pink things, including a letter claiming that she's their next intern and she can't wait to meet them - got her the placement.
"Courage is more important than confidence, you can't be both safe and challenged".
- Debbie Millman.
In Eva's time between graduating and finding a job/internship she aimed to boost her Instagram, think of fun projects to work on so that she doesn't completely lose or stop pursuing her creativity, and learnt new skills - it is important to do these.
Things learnt so far:
- Throw your work online, even if you don't think its good enough.
- Use the positive side of Instagram.
- Pinterest is training - good to use this for art references.
- Don't be afraid of 'big' designers.
- Being insecure about your work is normal - this helps you be critical of your own work.
- It's normal to have no idea what you're doing or what your plans are - explore what you are and what you want to do - this allows you to try different things and learn what you do and do not like.
- Check hashtags on Instagram to find out the kind of people you want to reach.
- Don't be afraid to comment on other people's work - gets you recognition, someone may click on your profile and then also decide they like your work.
- Can use any medium as long as it reflects your style - experiment.
- Grey skill gorilla tutorials - Cinema 4D.
In terms of your graduation project think about how certain mediums can be made more interesting and engaging, for instance, posters - think about material, size, composition, order. Typography - think about building something physical.
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